January 9, 2003
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Sensationalist Advertising
Columnist Arianna Huffington created an advocacy group that's getting reday to release some new commercials. They follow the same tack as the government's "if you buy drugs you support terrorism" PSAs, but these tie driving SUVs to supporting terrorists.
There's one difference, though: Where the terrorist link to the drug caretls was, in my never-humble opinion, a little specious, this one's right-on. Buy a gas-guzzler, you necessarily buy more gas. Who owns the oil fields that the gas is ultimately derived from? Our "loyal allies" the Saudi Arabians. Y'know, where about ¾ of the hijackers came from.
Now, these ads won't change anybody's mind. In fact, a large number of TV stations may not even air them. But it's worth pointing out, she's right. Of course, these bozos also drive them because they're "safe". (Except they're not.)
Personally, I hope we go to war with Iraq. I hope it drags out for months and months. I hope the other Arab countries cut back our oil supply. I hope the strike in Venezuela keeps going. Then gas'll cost about three bucks a gallon. And I'll be tooling around in my Civic, which I have to fill with eight gallons of gas every other week, and laugh at all these soccer moms and dick compensators scrounging for nickels to get to the 7-11 and back. Yeah.
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In an interview, one of the guys who produced the commercial admitted he drove a Mercedes though he had a Toyota Prius "on order".
Personally, I'm not a big SUV fan, but at the same time I like a lot of cars that aren't exactly "economical". So it's a bit biased to slam the Hummer H2 for getting 10 mpg, when a Lamborgini gets the same mileage.
The other problem is that there are plenty of small SUVs that get better mileage than many cars.
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True. Sports cars are almost as bad as SUVs. So they're both evil in that regard. At least when some jackass in a gas-guzzling sports car cuts me off he runs the risk of wiping himself out too.
In reality we need to get energy in other ways. I think BMW is experimenting (as are several other companies, I'm sure) with hydrogen fuel cells. The stuff burns clean and makes water vapor (no more of a greenhouse gas than the CO2 we currently produce en masse). The problem is getting gas stations to carry the necessary equipment once the technology becomes feasible.
In the meantime, hybrid engines are probably a good start ("I only support terrorism when I go uphill," as Jon Stewart put it). But I still think you ought to be allowed to bitch-slap anyone getting out of an SUV that shows no signs of having ever gone off-road.
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